I was recently introduced to Design Thinking at work as part of the training and I took some time to grasp the basics. From the team exercises we performed, I perceived how a project team can come together to ideate and collaborate with the client. Ideas are in sympathy to the consumer's feelings and needs making this design approach human-centric to provide innovative solutions that people love.
Design Thinking is also a way for businesses to design for change (especially in IT's rapidly changing environment and disruptive market) by getting a good understanding of the problem and its context and also using many techniques for iterative ideation - which is why it also fits seamlessly into the agile process.
To drive innovative solutions that people love Design Thinking's collaborative efforts include a diverse group of people in the process of generating ideas in a playful atmosphere for a serious task. Design Thinking does not feel like work but yields innovative solutions for complex problems, to deliver products and services.
What I enjoy the most is that when generating ideas no idea is too silly. There is no judgement when ideating as you come up with as may ideas as possible. From there the best ideas are selected then framed for the problem statement. You would be surprised at how ingenius the solutions can be.
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